ExactTarget's Core Edition maintains the perfect balance of ease-of-use and sophistication to help marketers create, deliver, and track personalized email marketing messages.
Designed with an intuitive interface and backed by a team of industry experts, ExactTarget's Core Edition is the perfect fit for marketers who are interested in a powerful—yet completely usable—one-to-one communications application. Whether you're just getting started with an email marketing program or looking for a flexible solution to take your campaigns to the next level of success, the Core Edition is versatile enough to meet your needs.
Highlights of ExactTarget's Core Edition
-
Content. Core Edition provides all the tools necessary to build sophisticated HTML emails, including intuitive content creation tools, survey builders, and content libraries. Take advantage of our optional landing page hosting capabilities to extend your marketing campaign.
-
Subscribers. Delivering one-to-one messages to subscribers is easy with the included profile attribute and segmentation features. For continued subscriber list growth, viral marketing tools and opt-in forms are available, too.
-
Delivery. Core Edition users benefit from our industry-leading deliverability and monitoring assistance, automated content and list detectives, and other tools to ensure compliance and maximum deliverability rates.
-
Tracking. With robust real-time tracking and graphical reporting, your campaign results can be analyzed to drive future marketing improvements.
-
Integration. Seamless integrations with Salesforce.com and Microsoft Dynamics
TM
CRM are available free of charge with our Core Edition. Optional access to ExactTarget's open, flexible API means digital communication efforts can be truly automated.