In today’s highly competitive and rapidly changing retail environment, it’s more important than ever to employ a multichannel marketing program that includes digital one-to-one communications—and gives your customers exactly what they want, when they want it. Savvy consumers expect to see a consistent message across all your marketing mediums, and they want you to understand their interests and purchase patterns. ExactTarget can help multichannel retailers meet those consumer needs.
The ExactTarget Solution
ExactTarget supports your multichannel retail marketing strategy with:
- A single management console that triggers mission-critical messages across emerging digital communication channels—including SMS, Voice, and Email.
-
Robust integration capabilities that offer an opportunity to improve customer value management and gain a deeper level of granular understanding about customer needs and expectations.
- A scalable architecture to ensure your time-sensitive emails are delivered…in seconds. Whether you’re processing hundreds of transactions an hour or millions a day, our system is designed to scale as your demand dictates.
-
Precision targeting tools to dynamically turn your transactional emails into powerful marketing messages that your subscribers want to receive.
- A Live Offers feature that lets you reward your most loyal customers with personalized, relevant deals and discounts.
- A powerfully reliable data center that takes the worry out of your data storage and availability.
-
Consistently branded landing pages that extend your marketing presence online and offer your subscribers a seamless experience.
Ready to learn more? Schedule a demo today.